Ameritech Case Study - 1162 Words

AMERITECH IN THE PHILIPPINES: FAILURE TO ADJUST TO FILIPINO CULTURAL NORMS? Synthesis: AmeriTech is an American company which decided to outsource their manufacturing division to the Philippines in order to reduce labor cost and restore of their competitive edge due to their rival companies outsourcing from other Asian countries as well. Bill Dawson was assigned as the plant manager and a Filipino DLSU MBA Graduate was hired to be his assistant. The purpose of his assistant was to bridge the gap of culture. However, the assistant is a Manileno while the workforce is Cebuanos; this resulted in another sub-culture gap. Productivity of the plant was decreasing over time and Bill’s decisions are antagonistic in the point of view of the†¦show more content†¦In addition, the application of the theory to the case would motivate and encourage the workers to participate in the decision making and cooperate in solving the company’s problem. It focuses on group efficacy which would generally apply to AmeriTech’s female employees. It also highlights O rganizational Citizenship Behavior (OCB) wherein the person would be motivated to not only focus on his work but also to help his colleagues to the benefit of the company. Employees of AmeriTech need to be encouraged to collaboratively aim for their purpose of reaching their productivity goal. However, the application of this theory also acknowledges that there are other goals that are needed to be set such as â€Å"nonfinancial elements† of the company. With this, Balanced Scorecard can also be used as a tool in measuring the financial goals as well as the nonfinancial goals that are important to the company. III. Value Chain framework Also the Value Chain framework for productivity can be applied by AmeriTech in the sense that they have to effectively convert their inputs into viable outputs. Alternative Courses of Action: A. Create an action plan with the following steps: 1. Understand and embrace the local culture 2. Implement a motivational incentive scheme 3. With the newly motivated employees, improve the productivity of the plant PROS: 1. Workers will become adjusted to their boss 2. Motivated employees tend to be moreShow MoreRelatedManaging Information Technology (7th Edition)239873 Words   |  960 PagesCONTENTS: CASE STUDIES CASE STUDY 1 Midsouth Chamber of Commerce (A): The Role of the Operating Manager in Information Systems CASE STUDY I-1 IMT Custom Machine Company, Inc.: Selection of an Information Technology Platform CASE STUDY I-2 VoIP2.biz, Inc.: Deciding on the Next Steps for a VoIP Supplier CASE STUDY I-3 The VoIP Adoption at Butler University CASE STUDY I-4 Supporting Mobile Health Clinics: The Children’s Health Fund of New York City CASE STUDY I-5 DataRead MoreCell Phones Have Changed The Atmosphere Of Our Workplace1753 Words   |  8 Pagesoperations in Chicago. 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