Ameritech Case Study - 1162 Words

AMERITECH IN THE PHILIPPINES: FAILURE TO ADJUST TO FILIPINO CULTURAL NORMS? Synthesis: AmeriTech is an American company which decided to outsource their manufacturing division to the Philippines in order to reduce labor cost and restore of their competitive edge due to their rival companies outsourcing from other Asian countries as well. Bill Dawson was assigned as the plant manager and a Filipino DLSU MBA Graduate was hired to be his assistant. The purpose of his assistant was to bridge the gap of culture. However, the assistant is a Manileno while the workforce is Cebuanos; this resulted in another sub-culture gap. Productivity of the plant was decreasing over time and Bill’s decisions are antagonistic in the point of view of the†¦show more content†¦In addition, the application of the theory to the case would motivate and encourage the workers to participate in the decision making and cooperate in solving the company’s problem. It focuses on group efficacy which would generally apply to AmeriTech’s female employees. It also highlights O rganizational Citizenship Behavior (OCB) wherein the person would be motivated to not only focus on his work but also to help his colleagues to the benefit of the company. Employees of AmeriTech need to be encouraged to collaboratively aim for their purpose of reaching their productivity goal. However, the application of this theory also acknowledges that there are other goals that are needed to be set such as â€Å"nonfinancial elements† of the company. With this, Balanced Scorecard can also be used as a tool in measuring the financial goals as well as the nonfinancial goals that are important to the company. III. Value Chain framework Also the Value Chain framework for productivity can be applied by AmeriTech in the sense that they have to effectively convert their inputs into viable outputs. Alternative Courses of Action: A. Create an action plan with the following steps: 1. Understand and embrace the local culture 2. Implement a motivational incentive scheme 3. With the newly motivated employees, improve the productivity of the plant PROS: 1. Workers will become adjusted to their boss 2. Motivated employees tend to be moreShow MoreRelatedManaging Information Technology (7th Edition)239873 Words   |  960 PagesCONTENTS: CASE STUDIES CASE STUDY 1 Midsouth Chamber of Commerce (A): The Role of the Operating Manager in Information Systems CASE STUDY I-1 IMT Custom Machine Company, Inc.: Selection of an Information Technology Platform CASE STUDY I-2 VoIP2.biz, Inc.: Deciding on the Next Steps for a VoIP Supplier CASE STUDY I-3 The VoIP Adoption at Butler University CASE STUDY I-4 Supporting Mobile Health Clinics: The Children’s Health Fund of New York City CASE STUDY I-5 DataRead MoreCell Phones Have Changed The Atmosphere Of Our Workplace1753 Words   |  8 Pagesoperations in Chicago. 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The Career Of Clinical Medicine - 849 Words

As a candidate who previously had worked in the department of Internal Medicine for several years as clinician, resident, and research scholar, I know that residency training requires absolute commitment to excel in every tier to become an excellent physician and take responsibility to reach out to others in need. A career in clinical medicine has always been my inspiration; however, I chose to avail myself from basic science and translational researches before completing internal medicine residency training in the hope of gaining experience that would make me all rounded, and, ultimately, a better physician. As an aspiring academic scholar, and as I prepare for my journey towards this goal, I followed a stimulating intellectual path that promotes lifelong learning and what I hope will prove to be a long and rewarding feat. I have always possessed a strong interest in understanding the intricacies of biology, which had influenced one of the most important decisions of my life; joining medical school. As much as it was an enjoyable day-to-day learning process, during the clinical years, I particularly relish my internal medicine rotation experience that involved intricate thought processes in understanding complex diseases, diagnostic approaches, and patient management. That experience certainly kindled my interest in internal medicine; the more I learned, the more I wanted to join the department. As a junior faculty member, my experience had been both gratifying andShow MoreRelatedThe Career Of Clinical Medicine868 Words   |  4 PagesAs a candidate who previously had worked in the Department of Internal Medicine for several years as clinician, resident, and research scholar, I am committed to embrace the rigorous challenges and to excel in every tier to become an excellent physician. 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Case study on Samson and delillah free essay sample

The following case study is an exploration of the Australian film Samson and Delilah which features the impact that the volatile substance abuse [VSA] of petrol sniffing has on one of the characters in the film, Samson. I have chosen him to be the basis for my client and case-study and will begin by giving a description of the character, his family life and the social context to start this case-study. I will then provide an assessment and case formulation as well as Samson’s psychosocial needs and his volatile substance abuse of petrol sniffing. The substance abuse counselling model that I would draw on is explained, as well as the usefulness for Samson in the situation that he is in. I have explained the way in which I would work with Samson and also analysed research that is relevant to Samson’s dependence on sniffing petrol and discussed any likely outcomes. In concluding this case-study I have listed any challenges that I feel he would face and identified any ethical issues that may arise. Background Information Samson is a 14 year old Indigenous Australian male who lives in a remote Aboriginal Community in the central Australian desert. Samson lives with his brothers who hang out in their run down shack, playing music from the moment that they wake up until the moment that they go to sleep. When Samson wakes up in the morning the first thing that he reaches for is his canister of petrol and starts sniffing the fumes that enable him to get high. Samson doesn’t go to school or have any direction in life, he seems to be very bored and spends his days hanging around the community, doing nothing but getting high on petrol fumes. Samson runs away from the community with his girlfriend Delilah after Samson has a violent fight with his brother and Delilah is attacked by the older women after her beloved grandmother dies. They go to the city where they camp out under a bridge, they have no money and in order to eat, and have to rely on a homeless man that they meet to feed them or steal food from the local supermarket. Delilah is kidnapped as they are both walking along which Samson is oblivious too as he is so high on petrol fumes. His girlfriend is raped and bashed by the abductors, but when she returns back to the camp Samson is unconscious on the ground, passed out from sniffing petrol. Delilah starts sniffing petrol as well and is hit by a car as they are walking along the road, which Samson is once more oblivious too, as they are both high on petrol fumes. Delilah recovers in hospital, comes back and takes Samson to a remote property where she intends on helping him to dry out, but finds him sniffing petrol again. Assessment of Samson Samson has been heavily abusing this volatile substance to the point where he is physiologically dependent on sniffing petrol . Behave Net(2013) explain that substance dependence can be diagnosed when an individual continues to use the drug, even though there are problems associated with the use of the volatile substance. Samson has built up a tolerance to the petrol and seems to need increased amounts of this substance in order to attain the desired level of intoxication. Rassool (2009) confirms this, stating that when a body adjusts to the habitual use of a drug, tolerance occurs as higher doses of the substance are needed to â€Å"reproduce the desired or similar cognitive, affective or behavioural effects† (p. 9). Petrol sniffing is a form of volatile solvent abuse [VSA] that is more common in disadvantaged or isolated communities which reflects the history of cultural oppression, poor health, unemployment, recreational opportunity and geographical isolation of remote Indigenous Australians( Dingwall, Lewis,Maruff Cairney 2010). Research has shown that 14 to 17 year old Indigenous Australian males are more habitual in the use of VSA by using more frequently and longer than non- Indigenous users (Australian Government Department of Health and Aging Publications, 2004). High risk behaviours are associated with VSA due to the individual feeling a sense of being invulnerable, which can cause accidents, injury and death (Cairney Dingwall, 2010). VSA can also cause the individual to have violent outbursts towards other individuals as well as showing signs of slurred speech, confusion and stupor which can lead to seizures, brain injury and death (Australian Government Department of Health and Aging Publications, 2004). Samson is showing all the signs of chronic use of VSA in relation to his oblivion of all of the trauma that has resulted from his dependence on petrol. I feel that Samson is bored because of the lack of recreational activities as well as schooling, there also does not appear to be any cultural programs in place to guide him in helping him with a sense of identity, or any real family support including the sharing of the cultural knowledge of elders. Intervention Plan Although there are screening tools such as The Indigenous Risk Impact Screen and Brief Intervention Tool Kit (Amity Community Services, n. d), I feel that the best approach in helping Samson and his dependence on VSA, is to consult with community elders as he is not only a minor, but there are also a lot of cultural barriers that would make it very difficult to counsell him unless the person were specially trained. It would be especially difficult as Samson speaks his traditional language and very little English. Cairney and Dingwall (2010) find that it is hard for the problem of VSA to be managed and the impact of it to be understood by Indigenous communities as well as health and government services because of the severe cultural differences that occur between these groups. Aboriginal people have a kinship structure where immediate and extended family are seen as part of the group and within Indigenous communities their health is seen as a collective of the emotional, social and cultural wellbeing of the community (Pattel, 2007). I have personally never worked with clients with VSA, but I feel that motivational interviewing would also benefit Samson’s brothers and their community in helping them overcome the problems of VSA. Giddens-Tracey (2005) explains that motivational interviewing is non –judgmental and avoids confrontation, it helps to raise awareness of the problems, risks and consequences as a result of certain behaviours, and it is also helpful in the context of treatment planning. MacLean and d’Abbs (2002) also believe that the introduction of Youth focused programs and the accessibility of basic food, shelter and education would reduce petrol sniffing, which would greatly benefit Samson if these projects were to be put in place. Cairney and Dingwall (2010) also suggest that by replacing the volatile petrol with a non-volatile fuel derivative there will be a reduction in the supply of petrol to inhale. Treatment Process I believe that the first step that would need to be taken in the process of treating Samson is to have a doctor or health practitioner examine him for any signs of medical complications. The Australian Government Department of Health and Aging Publications (2004) suggest that when dealing with chronic VSA, it is important for â€Å"mental state, organ and neurological examination, chest x-rays, blood tests and any additional tests that may be required to assess the presence of metabolic disturbances and morbidity to other organs such as the kidneys†(p. 142). SVA has been a serious problem in many remote Aboriginal communities and there are many programs that have been put in place to help these Indigenous youth. The volatile substance abuse program (The Australian Indigenous Health Info Net, 2013) runs for 8 weeks offering residence to individuals participating in their programs. They also travel to remote communities to work with Indigenous youth who are having problems with petrol sniffing. Although these services would be great for youth in bigger communities with elder support, I feel that Samson would be more beneficial in attending compulsory treatment (â€Å"Youth workers back petrol sniffing laws†, 2009) due to his lack of family and elder support as well as his young age. By contrast If Samson did have the support of his brothers I feel that he would benefit from Cultural programs that would give him a sense of identity that teach him the ways of his ancestors by restoring the links to his traditional culture(MacLean d’Abbs). Ethical Issues The first and foremost issue that would affect a counsellor working with Samson is their ability to be aware and respectful of any cultural differences or traditions. Westerman (2004) ,Vicary and Andrews (2001) McLennan and Khavarpour( 2004) propose that due to non-indigenous health care workers being aware of cultural traditions and practices, many Indigenous Australians are wary of engaging in mental health services( as cited in Fan,2007). There is also the issue of gender roles in Indigenous culture, Fan(2007) also explains that it is common practice in health care to work with your same gender, so it may not be respectful for a female counsellor to work with Samson as he may feel shame, which may have a detrimental effect on his treatment and recovery process. As a counsellor there is also the ethical responsibility of working with a minor, as Samson is only 14 years old. The Psychotherapy and Counselling Federation of Australia [PACFA] (2011) states that â€Å"Working with young people requires specific training, ethical awareness and competence. The practitioner is required to consider and assess the balance between young people’s dependence on adults and carers and their progressive development towards acting independently† (p. 14). Therefore I feel that it would be advisable to refer Samson on to a culturally appropriate service that would be more equipped to help his needs. Conclusion In concluding this case study on a young 14 year old Indigenous Australian who is dependent on sniffing petrol we can see that Samson has built up a tolerance to the petrol and seems to need increased amounts of this substance in order to attain the desired level of intoxication. Petrol sniffing is a form of volatile solvent abuse [VSA] that is more common in disadvantaged or isolated communities which reflects the history of cultural oppression, poor health, unemployment, recreational opportunity and geographical isolation of remote Indigenous Australians. VSA can also cause the individual to have violent outbursts towards other individuals as well as showing signs of slurred speech, confusion and stupor which can lead to seizures, brain injury and death. The first step that would need to be taken in the process of treating Samson is to have a doctor or health practitioner examine him for any signs of medical complications. Cultural programs that would give Samson a sense of Cultural identity would benefit him greatly if he had support from his family but I feel that Samson would be more beneficial in attending a compulsory culturally appropriate service treatment due to the ethical issues surrounding his age.

Market penetration strategy

Increase our penetration to the market by intensifying the organisations efforts to more of the market Market penetration strategy refers to the firm intensifying its efforts to capture a larger share of the market by selling more of its product to its already existing customers (Ataman, 2003; Smith, Drumwright Gentile, 2008; Myron, 2007; Kara, Kaynak Kucukemiroglu, 2007).Advertising We will write a custom report sample on Market penetration strategy specifically for you for only $16.05 $11/page Learn More It is always the fast alternative that firms turn to in order to compete and therefore represents the first degree of freedom to grow. Before exploring any further alternatives, firms first try to answer the question whether the opportunity to grow share of the market for the products has been completely exhausted. Unless the firm is looking for an exit strategy after probably realizing that its product has already past maturity in the product develo pment lifecycle and there’s no way it can be done to revitalize its growth in the market, then this strategy always makes the first competitive option the firm can turn up to for growth (Craig Douglus, 2006; Morgan Rego, 2002). After identifying the first desirable option for growth, the next step is to evaluate its suitability taking into consideration the identified firm characteristics. So what makes this strategy a favourite option given our identified firm characteristics, does it match what we have? I would first start by stating that, this strategy very much matches what we have identified as far as our competitive environment is concerned. In our identified opportunities we identified the firm can pursue is that of probability of enhancing our market share. We identified that there’s still lots of potential to improve on market share for the current products if only we were able to use the right marketing tactics. Even though one of our major strengths derive d from the parent company is the strong marketing and advertising campaign, incidentally and probably what has been a major weakness for the company is the inability to use that advantage because of the bad marketing policies. If only therefore the company is able to minimize this weakness and make use of its key strengths of its strong product brand, well established market and its global presence, it is very much possible to increase on the market share. In doing so we will still be weakening out the competitive threat the firm is currently facing.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The other factors that make this alternative also very much attractive are the various exciting opportunities for growth present. By exploiting other opportunities present such as venturing into home delivery, increasing access by expanding our operating hours to 24 hours it will also be very muc h possible to capture more of the market. Diversify the organisation’s target market by identifying new markets for the existing product Diversifying the target market by way of identifying new markets to the existing product is similar to the market development strategy as identified in the Ansolf’s product market expansion grid (Ansolf, 1957; Varadarajan, 2008). This strategy makes up the second degree of freedom to growth regarding how firms react to competitive pressures or opportunities. Market development strategy refers to going a step further from the current existing market to look for new market opportunities for the existing product (Ataman, 2003; Sharpe Staelin, 2003). After fully utilising our first degree to growth by ensuring we get the maximum out of our current target market, it is time then to look for opportunities for growth elsewhere. Market development strategy is a perfect and easy alternative to expand on our market in order to enhance our mark et presence ()Atuahene-Gima Murray, 2006). According to the analysis done on our competitive environment, currently the firm’s clientele comprise only of students and youngsters of average age between 16 and 24 years of age. The main reason why this type of clientele has preferred our menus is the quickness of our meals and the value for money. Using the same attributes however, we can still be able to capture a different kind of clientele not necessarily in the age bracket specified. One of the external factors that are coming out so clearly in our analysis is the direction of the global economic conditions. Following the recent global financial meltdown, there has been an adjustment of customers eating habits with most preferring to eat at their home to save on their incomes (Worthington, 2006). This has as a result resulted in the decline of fast food sales.Advertising We will write a custom report sample on Market penetration strategy specifically for you for only $16.05 $11/page Learn More The situation is however turning back to normalcy and although in most countries the economy is not yet fully stable to recovery, it has definitely improved. This is a very great opportunity to build up on new target market for our product. Since fast foods are regarded by many as cheaper and faster meals, it possible to create such kind of appeal to the working group slightly older than our current target group by using this two appeals; cost and urgent meals. Through this kind of strategy, the firm will not only be creating new business but also building future means of competing by creating new sources of profits. References Ansoff, I. (1957). Strategies for diversification. Harvard Business Review, September – October, p. 114 Ataman, M. B., et al (2003). The Long-Term Effect of Marketing Strategy on Brand Sales. Journal of Marketing Research. Volume: 4(5) Pp. 866 – 882 Atuahene-Gima, K. and Murray, J. Y. (2006). An tecedents and Outcomes of Marketing Strategy Comprehensiveness. Journal of Marketing, Volume 68(4) Pp. 33 – 46 Craig, C. S. and Douglas, S. P. (2006). Configural Advantage in Global Markets. Journal of International Marketing, Volume 8(1) Pp. 6 – 26 Kara, A., Kaynak, E. Kucukemiroglu. 1997. Marketing strategies for fast-food restaurants: a customer’s view. British Food Journal (pp, 318 -324).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Kelly, B. et al (2008). The commercial food landscape: outdoor food advertising around primary schools in Australia. Australian and New Zealand Journal of Public Health, Volume 32(6), Pp. 522–528 Morgan, N. A. and Rego, L. L. (2002). Brand Portfolio Strategy and Firm Performance. Journal of Marketing, Volume 73(1) Pp. 59 – 74 Myron L.(2007).Marketing Literature Review. Journal of Marketing, Volume 64(4) Pp. 110 – 121 Sharpe, K. M. and Staelin, R. (2003). Consumption Effects of Bundling: Consumer Perceptions, Firm Actions, and Public Policy Implications. Journal of Public Policy Marketing, Volume 29(2) Pp. 170 – 188 Smith, N. C., Drumwright, M. E. and Gentile, M. C. (2008). The New Marketing Myopia. Journal of Public Policy Marketing, Volume 29(1) Pp. 4 – 11 Varadarajan R. (2005). Strategic marketing and marketing strategy: domain, definition, fundamental issues and foundational premises. Journal of the Academy of Marketing Science, Volume 38 (2), Pp. 119-140, Worthington, J. (2006). Strategic Food Solutions. Innovation: Management, Policy Practice, Volume 2(1) Pp. 20 – 21 This report on Market penetration strategy was written and submitted by user Livia Frost to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.